Interpret: Sonic the Hedgehog popularity has grown 33% in two years

While not as old nor as popular as Nintendo’s Mario, the Italian plumber’s one-time rival, Sonic the Hedgehog, has held his own for well over 30 years. In fact, according to Sega’s latest annual report, no other franchise has had the impact on the Japanese publisher’s bottom line like Sonic has. Sega reported that Sonic […]

Next generation Google router brings mesh, tri-band, and Matter

When it comes to home networking equipment, it’s something of an 80/20 rule. 80% of US adults with broadband internet rely on customer premise equipment (CPE) provided by their internet service provider. Over 1 in 5 also add-on a mesh networking Wi-Fi system and 14% add-on a secondary router that is not a mesh networking […]

Netflix ends subscriber slide as launch of ad tier approaches

After reporting subscriber losses in back-to-back quarters earlier this year, Netflix announced a net gain of 2.4 million subscribers in the last quarter, and expects to see more in Q4 with the introduction of a lower-priced ad supported tier starting in November. The Basic with Ads ad tier will be launched in 12 markets starting […]

Kansas City Chiefs’ JuJu Smith-Schuster invests in fantasy esports platform PlayerX

Could fantasy esports be the next growth opportunity in the competitive gaming space? Thanks to companies like FanDuel and DraftKings, the fantasy sports arena is already worth an estimated $18.6 billion. Considering the strong gambling connection to fantasy sports, and the recent rise in esports betting, we’ve already seen DraftKings partner with leading esports org […]

Apple brand loyalty is at the heart of the company’s success

Despite the fact that most consumers no longer rush out to upgrade their smartphones every year, the leading manufacturers continue to iterate on their products on an annual basis, typically offering faster chipsets, improved cameras, and other feature or design changes. 2022 is no different, as Apple, Samsung, and Google have all launched new versions […]

Roku brings radical value to the smart home

Roku has announced a new, value-priced smart home product line. Consumers have long appreciated the brand for its line of media players, which have bridged the gap between traditional pay TV services and streaming services. The brand’s inexpensive set-top boxes and streamlined remote control design enable consumers to dabble in streaming video before making the […]

Peloton seeks to redefine itself after slashing marketing

At the height of the COVID-19 pandemic, as gyms closed and people looked to exercise at home, Peloton soared. Much like gaming, video streaming, and other home-based activities, exercising with smart fitness equipment and/or fitness program subscriptions became a focal point for the health-conscious consumer. Peloton’s revenue more than doubled from $714 million in 2019 […]