All facets of the video ecosystem – content production, video distribution, devices, and technology innovation – must have a strong understanding of consumer preferences, habits, adoption, and intentions in order to succeed in today’s video world.
Drawing on primary research performed by Interpret’s team of quantitative research experts, clients gain access to data addressing critical market questions such as:
Importantly, the reported findings provide you with quantitative insights at a fraction of the cost of performing a proprietary study, and Interpret’s analysts help you understand how the findings apply to your business.
VideoWatch: Consumer is a syndicated service providing quarterly insight into trends in service adoption, spending, sentiment, and related behaviors among US video consumers.
Consumers and Ad-Supported OTT Services 2021
Video Churn Segments