310 981 4750 [email protected]
Call of Duty League postseason shifts to online competition amid pandemic
Activision’s shooter gets high marks with spectators, ranked as “one of the most enjoyable to watch”

As COVID-19 rages on across the United States, esports have had to largely adapt to online competition and broadcasting. When the pandemic began accelerating in March, Activision had left open the possibility that its Call of Duty League (CDL) postseason could still be held in-person. Even in May, when CDL restructured its playoffs to include all 12 teams (up from 8), it wasn’t clear if the postseason would take place live in an arena. On July 5th, as coronavirus cases continue climbing in numerous states, CDL made it official: its postseason would be held entirely online.

This presents an enormous challenge to the CDL broadcasting team, as it needs to ensure the integrity of matches from afar while also preparing for any technical hiccups. Addressing the issue of potential cheating, CDL noted that all competitors would be provided (and required to use) a universal camera setup. League officials can then view and check each player’s console, controller, and monitor before signaling a “ready check” status. Additionally, CDL promised to beef up its production, technical and officiating teams in an effort “to be ready to handle any and all issues that might crop up in an online competition environment.”

The playoffs, which have a $4.6 million prize pool, do not yet have an official start date, but questions around viewership remain. As a consumer product, the Call of Duty brand is exceedingly strong, topping the sales chart in the US every year for over a decade, according to The NPD Group. From an esports perspective, Call of Duty hasn’t generated the numbers of veteran esports like League of Legends or CS:GO. What’s clear, however, is that CDL has a passionate fanbase, and that’s a good thing for Activision Blizzard and exclusive broadcasting partner YouTube. According to Interpret’s New Media Measure®, more than a third of esports viewers tune into Call of Duty tournaments, making it one of the most popular esports titles. In fact, over 25% of esports viewers who watch Call of Duty rank it as the game that is “most enjoyable to watch,” revealing the game’s popularity among its fans. Making esports fantastic spectating experiences will be key to the market’s growth, so that’s one feather in CDL’s cap that should not be ignored.

Media Contact:
[email protected]

Sales Contact:
[email protected]

South Korea’s COVID-19 Response Mitigates PC Gaming

South Korea’s COVID-19 Response Mitigates PC Gaming

The PC café market took a 25% hit at the peak of the coronavirus outbreak, but Interpret research shows the average daily hours played stabilizing even while some gamers have transitioned to PC gaming at home.

LATEST INSIGHTS

Amazon delays its MMO New World into 2021

Amazon delays its MMO New World into 2021

Online giant Amazon has not had the easiest time trying to launch new PC and console games. After initially launching its team-based shooter Crucible and quickly pulling the game into another closed beta to work on improvements, Amazon Game Studios has now delayed the...

Gaming

Amazon delays its MMO New World into 2021

Online giant Amazon has not had the easiest time trying to launch new PC and console games. After initially launching its team-based shooter Crucible and quickly pulling the game into another closed beta to work on improvements, Amazon Game Studios has now delayed the...

Disney Plus enjoyed a sizable spike thanks to Hamilton

Disney Plus enjoyed a sizable spike thanks to Hamilton

Lin-Manuel Miranda’s hip-hop play Hamilton took Broadway by storm when it debuted over five years ago. Now that Disney Plus has exclusively brought the reimagining of the founding father’s life to television, there’s a chance for millions of viewers who couldn’t...

Digital Entertainment

Disney Plus enjoyed a sizable spike thanks to Hamilton

Lin-Manuel Miranda’s hip-hop play Hamilton took Broadway by storm when it debuted over five years ago. Now that Disney Plus has exclusively brought the reimagining of the founding father’s life to television, there’s a chance for millions of viewers who couldn’t...

IOT & Smart homes

Facebook preparing to launch a challenger to TikTok

Facebook preparing to launch a challenger to TikTok

After threatening to ban TikTok over its ties to China and fears that user data may be shared with the Chinese government, the White House has given parent company ByteDance 45 days to sell TikTok to Microsoft or be forced to leave the U.S. TikTok remains incredibly...

Mobile & CE

Facebook preparing to launch a challenger to TikTok

After threatening to ban TikTok over its ties to China and fears that user data may be shared with the Chinese government, the White House has given parent company ByteDance 45 days to sell TikTok to Microsoft or be forced to leave the U.S. TikTok remains incredibly...

Alcoholic beverage sales are up during the pandemic

Alcoholic beverage sales are up during the pandemic

As COVID-19 continues, some bars and pubs have attempted reopening with social distancing measures in place – a moment that UK beer brand Carlsberg seized – but for many, staying at home is both safer and cheaper. People are ravenously consuming entertainment on TV,...

ADVERTISING

Alcoholic beverage sales are up during the pandemic

As COVID-19 continues, some bars and pubs have attempted reopening with social distancing measures in place – a moment that UK beer brand Carlsberg seized – but for many, staying at home is both safer and cheaper. People are ravenously consuming entertainment on TV,...

Esports needs an injection of star power

Esports needs an injection of star power

Michael Jordan, Babe Ruth, Wayne Gretzky, Tiger Woods, and Tom Brady all have one thing in common: they are world famous, even to those who do not follow their respective sports. Building a personal brand that can find a place in mainstream culture takes a lot of time...

Esports

Esports needs an injection of star power

Michael Jordan, Babe Ruth, Wayne Gretzky, Tiger Woods, and Tom Brady all have one thing in common: they are world famous, even to those who do not follow their respective sports. Building a personal brand that can find a place in mainstream culture takes a lot of time...

IOT & Smart homes

Facebook preparing to launch a challenger to TikTok

Facebook preparing to launch a challenger to TikTok

After threatening to ban TikTok over its ties to China and fears that user data may be shared with the Chinese government, the White House has given parent company ByteDance 45 days to sell TikTok to Microsoft or be forced to leave the U.S. TikTok remains incredibly...

Mobile & CE

Facebook preparing to launch a challenger to TikTok

After threatening to ban TikTok over its ties to China and fears that user data may be shared with the Chinese government, the White House has given parent company ByteDance 45 days to sell TikTok to Microsoft or be forced to leave the U.S. TikTok remains incredibly...

More Free Data

Join our mailing list to receive the latest news and updates from our team.

You have Successfully Subscribed!